How we saved our wine business from COVID-19

Priority Wine Pass has always been about connecting wine lovers with wineries. Our traditional business is a wine tasting pass that provides passholders exclusive benefits while wine tasting in the major wine regions on the West Coast and as soon as the pandemic hit, we realized we needed to pivot our business model in a … Read more How we saved our wine business from COVID-19

List of Sonoma wineries open now!

Published: 5/26/2020 Some Sonoma County wineries open as the county enters phase 2 of losening its lockdown restrictions. It is important to stress that these are partial reopenings and only include approved establishments with food wine pairings. Wineries also have agreed to limited capaicty and heightened sanitary safeguards, among other things. Things change on a … Read more List of Sonoma wineries open now!

Virtual Wine Tasting: the latest online team-building activity

Virtual Wine Tasting Team building Companies are using to virtual wine tastings as an online team-building activity to build morale amidst COVID-19 lockdowns How it works for teams The new offering allows you to purchase curated wine selections at special prices for delivery. You can then schedule private video-tastings with your coworkers and the wineries … Read more Virtual Wine Tasting: the latest online team-building activity

Best online wine tasting resources

With everyone staying indoors because of COVID-19 we wanted to review what we consider some of the best online wine tasting resources. If you’re a wine-lover now is the perfect opportunity to brush up on your tasting skills. We’ve covered everything from Virtual Wine Tastings to online resources to jumpstart your wine knowledge. Priority Wine … Read more Best online wine tasting resources

The best virtual wine tasting experience

The best virtual wine tasting experience

We are excited to say that Virtual Wine tasting is now a thing! Even though it’s a result of awful circumstances, it’s great to be part of this progression within the industry. Both wineries and customers are adapting and realizing that technology does in fact have its place in the tasting room. However after looking … Read more The best virtual wine tasting experience

Boutique wineries & private wine tasting experiences

Boeschen Gardens & Fountains

This is our hand-picked list of wineries where you can expect low-to no crowds and an intimate setting. These spots require a reservation, but with a little bit of planning you can expect an amazing private wine tasting experience. Don’t forget, if you’re already a wine pass holder then for a small fee we can … Read more Boutique wineries & private wine tasting experiences


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