I purchased somewhere else. How do I “sign up” to redeem my Priority Wine Pass?

Long story short- go through the process of buying a pass and enter your Pass Number as a coupon on the cart page.

Further details: Go to the purchase page and select the type of pass you would like. After you have entered the name that you want to appear on the pass, click “Continue” to add it to your cart. On the cart page you will then need to enter the “Pass Number” into the coupon code section. Once you enter the code hit “Apply Coupon” to activate it ( “Pin numbers” are no longer necessary).

How do the 2 for 1 tastings work? Can couples share a pass?

2 for 1 means you buy one tasting and get the second free or in other words 50% off a tasting for 2. You can get away with 1 pass per couple for the 2 for 1 deals, but we like to recommend 2 passes so you can take advantage of all of our offers. Deals vary from winery to winery so it is always best to look up the wineries on our site prior to your trip. Also if you are tasting by yourself you can redeem this offer as 50% off a single tasting.

What is Priority Wine Pass?

Priority Wine Pass is a membership program that will help elevate your wine tasting experience. We provide the best discounts in the most popular wine regions on the west coast as well as a full time concierge to assist with finding you the best wineries based off your wine preference and wine tasting experience. Our discounts include those at hand picked wineries, wine bars, hotels, restaurants and transportation companies. We also provide concierge-type service for our members for personalized wine tasting recommendations.

How and when can I use my Priority Wine Pass?

You will receive a Priority Wine Pass as a PDF that you can print or show on your smart phone to our specific winery partners the same day of purchase. If you opted in for a physical Priority Wine Pass by mail, you’ll receive the PDF version to use immediately and the physical pass (takes 2-3 weeks) is ready for wine country adventure the day you receive it in the mail.

Do all wineries accept the wine pass?

No, but enough do to keep you busy for weeks! Have a look at our list view of wineries or browse all here. You should pick maybe 4 to 5 per day and try to stick to one area if you are tasting multiple days to avoid too much driving.

How many times will my Priority Wine Pass be honored?

Your Priority Wine Pass will be honored as many times as you choose throughout the year.

Can other people use my Priority Wine Pass?

Unfortunately, no. All individuals must purchase their own Priority Wine Pass as cardholder’s names will be listed and ID may be asked for by the wineries. However, Priority Wine Pass ownership has its rewards and no doubt your friends and family will want to become Priority Wine Pass cardholders too!

How do I know where my Priority Wine Pass will be honored?

You can search participating wineries via our website and we also have a printable list you can print out on the site as well.

Where can I find the specific details of the wine/winery offers?

Special offers or events listed under the “offer section” of the winery you select, will be honored (on occasion you may have to show the offer to the tasting room staff as some of our wine partners are constantly hiring new people to be apart of their winery.) We also sounds out weekly newsletters with additional event offers or temporary offers so we highly recommend subscribing and keeping your eyes peeled 🙂

What are the complete rules of usage associated with my Priority Wine Pass?

It’s simple. Pick a winery that is part of the program that you would like to explore, show your exclusive Priority Wine Pass to receive special offers or discounts on wine purchases.

I’ve lost my card, what is the replacement policy?

Please contact our customer service representatives and they will have a new card shipped to you. There is a small fee of $5.00 to replace.

What are my responsibilities as a Priority Wine Pass holder?

We ask that you to treat the wineries with respect and inform us of any negative or positive treatment by the wineries so we can share your feedback with them.

Do you have a mobile application for my smartphone?

Yes! We currently have an app for both IOS and Android

Do you have an Android App?

Yes! We currently have an app for both IOS and Android

My Wine Pass is not showing up in the app

Please see this page for additional help.

Do you offer refunds on the Priority Wine Pass?

No, we do not offer refunds as you receive a digital pass immediately via email to access your benefits as soon as you purchase. However, we do aim to please all customers, and will work with all members to make sure they’re 100% satisfied. Please reach out to us at info@prioritywinepass.com

Where do I find fun facts about Napa & Sonoma?

Visit two of my favorite sites: napatouristguide.com and sonomatouristguide.com.
Questions? Please contact us at info@prioritywinepass.com will be happy to assist you.

Cheers! ~The Team at Priority Wine Pass, Inc.

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